Benefits to Outsourcing Your E-Commerce to FastSpring

Online Merchants & Software Publishers

  • Focus on your core business and on growing your revenue rather than investing your company’s time, money, and resources into building and maintaining a commerce platform, a platform that will need to be constantly updated and improved as your business grows and your needs change.
  • No custom coding is needed when you outsource to FastSpring.
  • Eliminate chargeback fees (typically $15-$40 per occurrence) and chargeback management.  Let FastSpring handle them for you.
  • Increase international sales by displaying your order page text in each customer's native language (a dozen popular languages are supported), displaying prices in localized currencies, and settling your transactions in the appropriate currency for each customer (Euros, USD, Pounds, CAD, AUD, and Yen).
  • Utilize FastSpring's multiple merchant accounts for payment processing.  No need to obtain your own merchant account, which typically costs 3.5-4% of every transaction (card processors routinely talk about rates being around 2%, but check your statements and you'll see it's more because of the surcharges applied to your international transactions, higher rates charged on reward cards, corporate and debit card transactions, higher priced American Express processing costs, fees for items such as chargebacks, etc.) FastSpring utilizes multiple merchant accounts for backup security and the merchant account cost is included in the price of FastSpring's service. Avoid working to obtain different accounts for different payment methods you want to support, doing technical development to setup and support those payment methods and to support multiple merchant accounts on an ongoing basis (the methods and accounts require periodic servicing due to updates and issues that arise), avoid paying monthly fees to merchant providers, turning over personal financial records, being personally liable for certain bank account funds, etc.
  • FastPayAccept customer payments via Visa, MasterCard®, Discover®, American Express®, PayPal™, check, purchase order, and money order.
  • Increase revenue through utilization of cross-sells and upsells on order pages which typically increases your average revenue per order by 15-45%.Global markets
  • Utilize order pages branded with your site's look to reduce cart abandonment.
  • Increase revenue through sub-product listings (i.e. drop down menus for add-ons) and data collection throughout FastSpring’s fully customizable order pages.
  • Utilize valuable 3rd party marketing tools like Google Analytics for site traffic analysis, Google Adwords online ad campaign tracking, and ShareASale affiliate programs for growing affiliate marketing revenues.
  • Increase revenue by utilizing product discounts, coupons, bundles, volume licenses and
    other pricing adjustments.
  • Increase revenue by offering your customers the option to receive your product in physical format for an additional customer charge via FastSpring's on-demand CD/DVD physical fulfillment network.
  • Tax Collection & PaymentAvoid tax compliance issues by state or country by having FastSpring handle tax collection, compliance, and payment on your behalf, including management of the European Union's Value-Added Tax (VAT), California and New York state sales taxes, and more.
  • Avoid the order-related customer service work, as FastSpring handles this on your behalf.  Enjoy the benefits of having a Dedicated Account Manager handling your initial setup and helping you with any issues that arise on an ongoing basis, always responding to you quickly.
  • securityIncrease revenue by reducing your fraud rate.  Save time and avoid hassle by using FastSpring to minimize the volume of fraudulent sales.  FastSpring aggregates order data and does real-time anti-fraud analysis of each new order prior to each transaction occurring, eliminating fraud to a far larger degree than a merchant can do on its own.
  • Convert more traffic into paying customers by testing between and choosing from a selection of different order page and product layouts and offerings.
  • Ensure your customers’ transactions occur on secure servers.
  • Gain access to FastSpring’s marketing distribution network and online marketing guidance.

Benefits Specific to Software Publishers

In addition to those listed above, there are numerous unique attributes to software sales and delivery that make it quite advantageous to use a service like FastSpring.  Some of those advantages include:

  • Quick setup of the sales process, since the FastSpring sales process has been designed specifically for software.  In many cases, it may take less than an hour to have a fully working sales and delivery process in place.
  • Delivery of software includes delivery of download links, customized emails, generation of registration codes, and other items specific to software product sales.
  • Software specific marketing services, such as affiliate programs with a large number of existing software affiliates.
  • Support staff trained for software product delivery issues.
  • Fraud prevention tailored to software sales, leading to lower software fraud rates.
  • Increase revenue through access to FastSpring's software partners, software marketing expertise, and guidance on increasing software sales.

Google™ is a registered trademark of Google, Inc. | PayPal™ is a registered trademark of eBay Company. | American Express® is a registered trademark of American Express Company. | Mastercard® is a registered trademark of MasterCard. | Discover® is a registered trademark of Discover Bank.