Company
The FastSpring Difference

There is dissatisfaction in the software e-commerce
industry that our company addresses head-on. Software firms have been
complaining about unjustified high prices, poor quality customer service
for themselves and for their end users, a lack of flexibility and
innovation, among other issues.
FastSpring is viewed as a fresh alternative. We are obsessed with customer-service, we have built our system from a marketing standpoint as opposed to the typical technical-only standpoint, and we pride ourselves on charging a price in line with the value we provide to clients. ![]()
– Dan Engel, CEO, FastSpring
FastSpring offers an innovative e-commerce engine designed to overcome ease of use, customer service, and cost issues that have plagued software e-commerce companies.
Company Origins
FastSpring was founded as a partnership of industry veterans, with a vision of bypassing legacy systems, addressing e-commerce customer dissatisfaction and building a robust e-commerce engine with the latest database, transactional and marketing technologies.
Members of the FastSpring team pioneered key segments of previous-generation e-commerce systems, and have now combined forces to build the next generation system — FastSpring.
Executive Team
Dan Engel, CEO
Dan specializes in the marketing and distribution of software products. Prior to being CEO at FastSpring, he worked at Google™, where he led online marketing for Google's multi-billion dollar products, AdSense and AdWords. Before Google, Dan was VP of Market Development at Picasa™, a digital photo software company sold to Google in 2004. Before Picasa, Dan marketed GoToMyPC® software online, generating over $25 million in revenue over a two-year period, helping lead to a $225 million acquisition in 2003. Dan graduated from Tulane University with a BS in Management and a concentration in Finance.
Ken White, Chief Customer Service Officer
Ken is a serial entrepreneur who has been involved with several successful software ventures. In 1999, his popular EarthTuner Internet Radio software product was acquired by CMGI. As an early investor and member of the founding team at RegSoft®, Ken was Manager of Operations and Business Development where he helped build an e-commerce platform which sold over 5,000 software titles and guided RegSoft through its acquisition by Digital River®. At Digital River, Ken helped design an affiliate sales system for multiple e-commerce platforms. Ken is the Co-Founder of NextUp, producers of popular text-to-speech software products. He received a BS in Electrical Engineering from North Carolina State.
Ryan Dewell, VP, Software Development
Prior to FastSpring, Ryan developed the RegNow® platform, an innovative digital product focused e-commerce system. As system architect and business developer from 1997-2003, Ryan designed and developed one of the first affiliate systems completely integrated with an e-commerce platform. After introduction of the affiliate program in 2000, its success quickly grew to 30% of RegNow's overall business revenue. At the end of 2003, the RegNow platform was running roughly 6,000 active clients (vendors and their affiliates).
RegNow® and RegSoft® are registered trademarks of Digital River, Inc. | Google™ and Picasa™ are registered trademarks of Google, Inc. | GoToMyPC® is a registered trademark of Citrix Online.

